The problem with building the right search terms for your website is that there are too many guides, tips, advice, etc. If you listen to every one of these, you will never find what you are looking for. The point is that a business website is all about the business. These search terms must help the business uncover who it is. The web visitors must get to know the brand through the words. If the keywords do not reflect who you are as a business, what good would these words do to you?
Category: Business
Self-Improvement during the pandemic
The Covid-19 pandemic is forcing people to spend more time at home than before. Many are staying home because they are jobless after a lot of big and small businesses closed shop. The unemployment rate is still much higher than that before the pandemic. The majority of those who still have jobs are working from home. Those who are still working outside come home immediately afterward. People are complying with the safety protocols to prevent Covid-19 infection and do not venture out except for unavoidable trips and errands.
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What is an Ah Long? How to Spot Loan Sharks in Singapore
With the reputation that loan sharks have in Singapore, most of us wouldn’t want to encounter them in the first place. But ah longs are clever, putting on a friendly face and enticing you with attractive loan terms to get you to bite the bait.
Read MoreEssential Customer Service Buzzwords You Need To Know
Customer service has a lot of buzzwords being thrown around by the gurus and professionals. When you run a business, it is your responsibility to puzzle out what they mean with their jargon. While some of them are self-explanatory, a majority of them are not. To make things easier, here is a look at several buzzwords you need to know more about.
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New Marketing Buzzwords of 2021 Every Marketer and Business Owner Should Know
For most business owners and marketers, the year 2020 was a year filled with surprises. The impact of the COVID-19 pandemic has affected consumer behaviors, forcing retail brands and other businesses to modify their marketing campaigns. But as we enter 2021, entrepreneurs and marketers need to stay relevant to drive more customers and increase sales.
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What You Need to Know About Changing Careers
When we were still in school, we thought we had our lives all figured out. We thought that our college degree is our ticket to success. It will carve out our career path, decide our future for us, and make us the best version of ourselves.
Read MoreWhat does ITG mean?
ITG means IT governance, what does not say much for most people. It is basicly all the processes that make sure that information technology is used effeciently and effectively.
Read MoreWill Content Continue to Reign as King in 2021?
People from the digital marketing department might have probably heard the phrase ‘Content is king’ a million times. This famous catchphrase (almost overused by digital marketers) is an essay title written by Bill Gates. This essay was published on the Microsoft website in 1996. Yes, this phrase is already a-quarter-of-a-century-old.
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6 ways to help hotel businesses survive the pandemic crunch
The ongoing coronavirus pandemic has slammed the brakes on the travel and hospitality industry. A report from Travel Weekly revealed that hotel businesses would be hurting into 2021.
Read More6 Trends changing the restaurant dining experience
The “pandemic” is a buzzword that has drastically changed the way people do business. The ongoing coronavirus crisis, for instance, has disrupted every area of the restaurant sector, from supply chain and logistics to people’s attitudes around dining and safety.
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