IGTV means Insta gram Television
IGTV is actually an app of Insta that makes it possible to watch videos of 60 minutes. So it’s actually a kind of YouTube from the creators of Insta gram. You can also view the IGTV content via the normal Insta app. At the beginning there will be no ads to be seen within IGTV, this because there must first be a love for the platform, and then scare ads off soon of course. How that will be in the future is unclear, but the creators of the video will still want to be paid for their effort, so somewhere money will have to come today. Because everything is meant to be viewed on your phone, and because you usually have it in your hand, the videos will all be vertical (see also VVS). When you open the app, it immediately starts playing videos. And the video content is of course tuned to your Insta activity: So who you’re following or what type of content you’ve given the most hearts. Read More