CPA means Cost Per Action
CPA is the same as Cost Per Lead (CPL). It is a term used in the (online) advertising world. Other ad forms are: CPC, CPM, CPL, CPV, CPS.
CPA is the same as Cost Per Lead (CPL). It is a term used in the (online) advertising world. Other ad forms are: CPC, CPM, CPL, CPV, CPS.