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world travel awards

WHAT ARE THE WORLD TRAVEL AWARDS?

The World Travel Awards are an initiative designed to recognize and reward industry leaders in the hotel, tourism, airline and hospitality sectors around the world. 

The idea behind the World Travel Awards programme is the celebration of excellence in various aspects of the tours, travel and hospitality sectors. It is intended to identify, support and reward excellence and growth of the world of tourism and travel. 

The awards act as incentives to the industry players, encouraging them to always improve their products and service delivery to their respective clientele. They are to the tourism industry what the NFL MVP award represents for football players.

Some industry players have even touted the World Travel Awards as being the Oscars of the hospitality industry. But how did it come to be?

History

Established in 1993 by a company known as World Media and Events Limited, the World Travel Awards company is headquartered in London, United Kingdom. 

During its 26 years of existence, the endowment programme has cemented its position as the most recognized and highly esteemed hallmark of achievement in the hospitality industry. The distinguished award bestows annual honours upon various industry players through its regional gala ceremonies across hundreds of categories. 

The World Travel Awards company also runs three other affiliate awards, namely; the World Golf Awards, World Ski Awards and the World Spa Awards. 

Categories

The award categories are based on the utility and vitality of the sector and its product(s). To date, there are thirteen (13) main categories, each with its subcategories. Leading the pack is the Technology Technology category, which carries a colossal 55 subcategories. 

At a distant second is the Hotels and Resorts category with 26 subcategories. The Destination category and the Travel and Tour Operators category each carry 9 subcategories. The groups with the least subcategories are Meetings and Conventions, Rail, Attraction, General and Villas. Each of these groups has a single subcategory.

Nomination

To be in the running for an award, the interested participants must present their entries online on the World Travel Awards website. The self-nomination then goes to a jury of experts sourced from the World Travel and Tourism Council who vet the entry against a set qualification criteria following the nomination rules.  

Successful applicants will then receive an invoice indicating the entry fees payable. For the Country/ Sub-region awards, the entry fee is £399 while that for the Regional Awards and the Technology Awards is £499.

Once the contender pays the respective fee, they will receive a ‘Nominee Package.’ This package is made up of a nominee shield, web banners, a ‘vote for us’ button and a web page. It is on this web page upon that the nominees will then market their nomination and solicit votes from the general public once voting opens.

Of note, is that the global/ final winner from the preceding year as well as two runners up gain automatic qualification the following year and need no nomination.

Voting

Anyone may vote by registering online on the World Travel Awards website. There are two categories of voters; Standard and Travel Industry voters. The standard voter carries the weight of one vote, while the Travel Industry voter has two votes. The World Travel Awards ascertains industry voters by requiring them to submit their company details and association membership number during their registration.

The registration requirements are not the only precondition that industry voters face. There is also the requirement that industry voters must submit a minimum of ten (10) votes each to qualify for the weightier vote privilege that comes with the title.

After a period of spirited campaigns, the company tallies the votes and announces the winners in the respective categories during the annual Galas discussed below. 

Award Galas

The World Travel Awards’ jury has annual tours across all the continents.  During these tours, the World Travel Awards hosts galas attended by big wigs in the hospitality, tours and travel sectors. Members of the media fraternity too are at hand to cover these glamorous ceremonies. 

Specifically, for 2019, the regional galas are slated to take place in the following locations; in Europe (Madeira, Portugal), Middle East (Abu Dhabi, UAE), Africa & the Indian Ocean (Mauritius), Latin America (La Paz, Bolivia), North America & the Caribbean (Jamaica) and Asia & Oceania (Phu Quoc, Vietnam).

The emerging regional winners at these continental gala ceremonies then compete on the global stage. The World Travel Awards then announces these final winners late in the year during the Grand Final Tour.

This year, the Grand Final Tour is set to take place in Muscat, Oman. 

So far, most continents have already completed the regional awards and are set for the finals. 

Among the big players, participating in the most categories in each continent are South Africa (Africa), Mexico (Central America), Greece (Europe), Maldives (Indian Ocean), UAE (Middle East), US (North America) and Ecuador (South America).

What is a promotion bureau?

A promotion bureau or promotion company is a business that specializes in promoting your business or your brand. Don’t confuse the activities with an advertising agency or someone who makes online advertisements. Usually a promotion is a real life experience.

Promotion can be on a special event with dedicated people in company clothing and giving away free samples (also known as sampling), but can also be a special promotion inside a supermarket to get a positive feeling about your brand. So not so much as the photo in this article: someone screaming with a microphone. But just having a chat, offer something in return and create a positive vibe around your product.

For this you need people who are trained to do this, it is not only giving free samples, it is about being the right person for the right brand. Someone who can relate to the target demographics and who is able to explain why your brand is doing what it is doing.

Afbeelding van Dean Moriarty via Pixabay

For Business Success: 3 Habits You Must Have to Make Your Brand ‘Human’

Consumers have become more skeptical of brands. With super-easy information access and occasional PR nightmares of the biggest businesses in the industry, they have every reason not to be too trusting. Thus, you need to do the dirty, grueling work of earning the public’s confidence. One sure way to achieve that? Letting them see the human side of your business. If you remain to be this faceless, distant, almost-robotic company, you can never win your audience. But if you strive to be human – authentic and personable – you’ll quickly boost the market’s trust and perhaps dodge some controversies along the way. That said, here are some strategies in humanizing your brand:

Use humor.

In the context of real human relationships, humor plays a huge role. It breaks the ice between strangers. It creates bonds among friends. It even helps resolve some conflicts. When you share laughter with your target audience, you’re likely to get these same benefits. You’ll be able to warm up to a new market, strengthen the loyalty of your fans, and put out fires even before they become serious controversies. So use humor in your messaging. Know your market’s funny bone well, what grabs their attention, which moods appeal to them, if they’re more into slapstick or blunt, emotionless humor, etc. Having this deep understanding of your audience helps not just in eliciting that much-needed laughter, creating social bonds, but also avoids being offensive.

Tell genuine stories.

Aside from humor, authenticity connects brands and audiences. When your target public sees that you’re real in all that you do, you can easily win their trust. That said, share genuine stories about your company’s hardships, failures, and triumphs. Champion your customer’s experiences, too. If you have a restaurant business, talk about the fun family reunions that happened in your establishment or the successful business meetings that took place in it. If you have a jewelry business, highlight the proposal stories, every unique anecdote, from the very public, extravagant dance flash mobs down to the laid-back romantic at-home date night. Get professional jewelry photo editing services, as you promote your unique ring pieces. The bottom line is, share human-interest stories. Narratives your audience can very much relate to.

Engage directly with your audience.

You can do this both online and offline. Online, answer questions, or complaints about your services and products promptly. Reward people for leaving reviews on your social media page. Create an exclusive social media group, letting them in on exclusive promos or discounts. Better yet, feature their content on your page. Imagine the bragging feeling they’ll have if their ring selfie will be shown on your page that has a million fans. They will surely have a feeling of connectedness to the brand. Offline, provide excellent customer service. Listen to their unique needs. Welcome criticism. Let them know that their voice matters.

How Human is Your Brand?

The key to earning and strengthening the trust of your market is to humanize your brand. Put off the cold, faceless image. Instead, put on the authentic, personable one.

What is MrChadd?

Mr.Chadd is a modern way to help students with their school. A lot of children have difficulties with planning and doing their homework, this can be a problem just because of the time it takes, but also because they need some extra care. This care can be in the form of a person who checks what must be done or simply a sparring partner to some extra time from a professional coach of the subject.

Most companies that help students/children with these tasks are traditional and work with someone who comes at your house or you go to a designated place. Mr.Chadd works a little more modern: they offer help through a website and app. The coaches that work at MrChadd are mostly young students in the right field, but are qualified to teach younger people. The advantage of using students is that they have recent memory of the subject and can relate to the world of the younger people who need help on the subject. And both are of the app-generation so they know how to message eachother and use the app.

so if you need some tutoring or extra help with your homework, take a look at Mr.Chadd.

What is Absinthe?

Absinthe is a beverage with a kind of a history: it was said that I could make you hallucinate. There are stories that famous painter Vincent van Gogh cut off his ear under the influence of absinthe. The chemical compound thujone which is present in absinthe was blamed for these effects and the reason it was banned in the United States and several European countries in 1915. Recent studies show that this spirit is not any more dangerous than any other spirit.

Since the 1990s it has become a more popular drink, due to the lifting of the ban. Absinthe itself is high in alcohol (45% tot 74%) and is anise flavoured. It is derived from botanicals, flowers and leaves, anise, fennel and other herbs. Traditional absinthe has a green colour but is also available without colour. Because of the stories of hallucination and the green colour it is often referred to as The Green Fairy.

Want to know more about Absinthe check out Absinthe 101

unsplash-logoAllie Smith

What is geocaching?

Geocaching is search with help from a GPS

Geocaching is actually the ancient treasure hunting, but here you go out of the GPS coordinates to find the treasure. It seems to have been invented in 2000 by Dave Ulmer, who had put a bucket of goodies in the forest. He mentioned the coordinates on a website about satellite navigation and invited people to search for the bucket. There was also the idea of getting something out of the bucket and stopping something new (and updating the log). After that it went fast and there are many geocaches hiding on the whole world. With websites to find the data of the geocache or even complete routes along different geocaches. The real fanatic has its own GPS device, but for the people who want to try it, it is also possible to use your mobile phone (often not as accurate as a real GPS) or you can rent a GPS at the local tourist office. The principle has not changed: you are looking for the treasure (geocache) and if you have found it, you will update the log and submit a new treasure. Meanwhile there are geocaches for the novice but also for the expert, where the treasure for the expert is often small, and which for the beginner is larger and easier to find. Read More

What is a heat wave?

A heat wave is a period with high temperatures

In The Netherlands we are going out of a heat wave if there are at least 5 summer days (25 degrees or higher) consecutively, there must also be another 3 tropical (30 degrees or higher). In general, this is based on the temperature in de Bilt (if one is based on a different place or region, it is a regional heat wave and not a rural one). Heat waves have been maintained since 1901 by the KNMI. The heat wave of 2018 was just not the longest heat wave since the measurements (15 days). Read More

What does DOF mean?

DOF means degrees Of Freedom

DOF (or level of freedom) is a term you encounter at VR, and then it mainly concerns the two terms 3DOF and 6DOF. Both indicate how much freedom of movement you have: with 3DOF it is about moving forward, backwards and up/down. At 6DOF come there: deviation, height and roles. The developments in the field of sensors and controllers are going very quickly so 6DOF will become more common. Incidentally, you'll also find terms like 3DOF and 6DOF in normal (non-VR) games. Read More

What is Hashflare?

Hashflare is a cloudmining service

HashFlare is a department of HashCoins, a company that develops software for cloud mining and maintains equipment in datacenters.

Hashflare is a cloud mining company that is a part of Hashcoins. Hashcoin is an ASIC manufacturer. Hashflare started in April 2015 and operates with in EU, from Tallinn. Cloud mining means they sell mining hardware and also they run it for you. You pay maintenance and electricity. Hashflare is among the largest and most popular cloud mining companies.

HashFlare makes cryptocurrency mining accessible to anyone for an extremely low entrance point, meaning that anyone can try out a contract on a small scale to test the system says Milosz Digital Consultant from Chilli Fruit Web Consultant.

HashFlare makes cryptocurrency mining accessible to anyone for an extremely low entrance point, meaning that anyone can try out a contract on a small scale to test the system. Furthermore, Mining is not the only way you can earn with HashFlare, you can also profit from an affiliate agreement.

HashFlare’s mining equipment is stored in a hi-tech facility, design to house and host cryptocurrency mining equipment, which is kept within the best temperatures to ensure the longevity of the equipment and its performance. Furthermore, HashFlare contributes to decentralization by allowing you to choose between multiple mining pools.

Special thanks to Bogdan senior developer from Bluebird accountancy and Hal from Churchill Knight Umbrella for their great insights on this subject.

HashFlare

What does VOD mean?

VOD means Video On Demand

Video on demand is in Dutch just video on request: It is actually a network service that allows the user to display a video at the moment he or she wants to. Often interactive television also offers a lot of video on demand. There are two types of video on demand to distinguish: the kind of downloading a video, and so you have to wait until the entire download is finished before you can watch and the kind you can watch the movie directly. Usually it is also possible to pause the video, flush it or stop the video and watch it again later. When you order a video via VOD you can usually watch the video for a limited time: you buy the right to watch for a limited time. Examples of VOD include MeJane and Netflix (though that's more Subscription video on demand: Unlimited video on Demand for a fixed price per month.