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A Comprehensive Guide to Understanding and Improving Your Bounce Rate

If you’re a web designer or UX designer, it’s essential to have a solid understanding of bounce rate and how it can impact the design of your website. In short, bounce rate is a metric that measures the percentage of visitors who leave your site after viewing only one page. A high bounce rate generally indicates a problem with your website, such as poor design, slow loading times, or irrelevant content.

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New Marketing Buzzwords of 2021 Every Marketer and Business Owner Should Know

For most business owners and marketers, the year 2020 was a year filled with surprises. The impact of the COVID-19 pandemic has affected consumer behaviors, forcing retail brands and other businesses to modify their marketing campaigns. But as we enter 2021, entrepreneurs and marketers need to stay relevant to drive more customers and increase sales.

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