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What does IAB mean?

IAB means Interactive advertising agency Nederland

The IAB is the independent body and knowledge platform in the field of online advertising, interactive marketing, mobile advertising & ITV. The IAB is the industry organisation for the online advertising and interactive marketing industry. IAB is primarily concerned with the professionalisation and stimulation of this sector. Secondary IAB acts as an independent knowledge platform and an answer for marketing professionals and trade press. IAB Nederland has around 130 members and represents operators, advertising agencies, advertisers, media agencies, TV and media companies and mobile telephony providers. IAB Nederland cooperates closely with IAB Europe and IAB USA. Source and more information on the website.

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