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Sales Funnel Simplified: Understanding Every Customer’s Journey


If you’re looking for digital marketing tips, then the Internet won’t disappoint you. It’s a treasure trove of suggestions like “create a buyer persona,” “publish a blog,” “get active on social media,” etc.

But there’s only one tip that reigns supreme: understand your customer’s journey. And with that, you need to learn about the sales funnel.

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Traditional Marketing: The Timeless Strategies

In today’s digital age, numerous enterprises utilize Internet-based solutions for almost every marketing need. But, while it’s true that the new media is indeed highly effective in boosting business communication strategies, traditional means of advertising also yield promising results.

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